The oldest private porcelain manufactory in Germany is going bankrupt

Jobs and the well-being of employees depend on whether the administration of the enterprise will be able to profitably sell assets. And although this bankruptcy is far from the first in the history of the porcelain manufactory, this time the very existence of the enterprise in the future turned out to be in question.

According to the German publication WiWo (Wirtschaftswoche), Frank Schmitt and Alexander Eggen, representing the legal agency Schultze & Braun, are currently dealing with the bankruptcy of the company. According to Schmitt, there is very little time left to save the manufactory.

A few years ago, the lawyer already acted as a bankruptcy administrator. In 2018, the company became the property of a Taiwanese investor who had plans to rebrand the company. It was assumed that along with premium products, which Hochst produced by order of wealthy clients, the company would enter the market with everyday goods.

The pandemic, which began in 2020, buried modernization plans.

The number of tourists visiting Frankfurt has significantly decreased. The district of Hoechst, which attracted visitors by holding a folklore festival (Höchster Schloßfest), was constrained by quarantine measures. It was not possible to expand the customer base for one of the oldest German manufactories.